Course curriculum

  • 01
    LET'S GET STARTED!
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    • Video 1 - Why I created the Fabulous Tourism Academy
    • Video 2 - What you can expect from the Fabulous Tour Supplier Project
    • Video 3 - How the Fabulous Tour Supplier Project is structured
    • Step-by-Step Guide to Portal
    • Step-by-Step Guide to Portal
  • 02
    STEP 1 - BE 100% CLEAR
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    • Lesson 1 - Question your vision
    • PP1
    • Activity 1 - What do I love?
    • Activity 2 - My Why
    • Lesson 2 - Value your Vision
    • PP2
    • Activity 3 - Responsible Tourism
    • Activity 4 - Taking Action!
    • Activity 5 - Voluntourism
    • Activity 6 - Measuring Impacts
    • Activity 7 - KPIs for RT Policy
    • Handout 1 - Key Definitions
    • Handout 2 - International Voluntourism Guidelines
    • Handout 3 - Tourism Impacts
    • Lesson 3 - Unleash, structure & create your Vision
    • PP3
    • Handout 4 - The Travel Foundation Guidelines
    • Handout 5 - How to connect to your true vision
    • StepUp Quiz
    • StepUp Quiz - Answers
    • Frank & Fabulous with Carole
    • Fabulous Inspirational Talks
  • 03
    STEP 2 - BE 100% HONEST
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    • Lesson - Assess yourself, your offer & your company
    • PP
    • Activity 1 - Myers Briggs
    • Activity 2 - Skills Assessment
    • Activity 3 - Gratitude Journal
    • Handout 1 - Myers-Briggs Job Types
    • Handout 2 - Why small businesses fail
    • StepUp Quiz
    • StepUp Quiz - Answers
    • Frank and Fabulous with Carole
    • Fabulous Inspirational Talks FREE PREVIEW
    • Handout 3 - Gratitude & Vulnerability
  • 04
    STEP 3 - BE 100% AWARE
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    • Lesson 1 - Understand demand
    • PP1
    • Activity 1 - Different Tourist Types
    • Activity 2 - What I don't want
    • Activity 3 - I would love....
    • Activity 4 - Why we travel
    • Handout 1 - Market Segmentation
    • Handout 2 - Travel Motivations
    • Lesson 2 - Understand supply & experiences
    • PP2
    • Lesson 3 - Understand trends & competition
    • PP3
    • Activity 5 - Creative Tourism
    • Activity 6 - AirBnB Experiences
    • Activity 7 - Comparing yourself to others
    • Handout 3 - Top 5 Boomer Travel Trends for 2018
    • Handout 4 - Culinary Tourism Trends
    • Handout 5 - Five tips to stop comparing yourself to other people
    • StepUp Quiz
    • StepUp Quiz Answers
    • Frank and Fabulous with Carole
    • Fabulous inspirational Talks FREE PREVIEW
  • 05
    STEP 4 - CREATE STRATEGIC STRUCTURES
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    • Part 1 - CREATE MARKETING STRUCTURES
    • Lesson 1 | Defining Marketing & Identifying your ideal Client
    • Lesson 1 | Activity 1 - My Why
    • Lesson 1 | Activity 2 - Customer Avatar Magic Sheet
    • Lesson 1 | Handout 1 - Customer Avatar Worksheet
    • Lesson 1 | Handout 2 - Customer Avatar Answer Sheet
    • Lesson 2 | Create your best product portfolio
    • Lesson 2 | Activity 3 - My MVT Design Canvas
    • Lesson 2 | Activity 4 - What fear can teach us
    • Lesson 2 | Activity 5 - You and your Fears
    • Lesson 2 | Activity 6 - Letting Go
    • Lesson 2 | Handout 3 - Stand out as a beginner in a crowded market.... the superniching trick
    • Lesson 2 | Handout 4 - Small businesses: why are you afraid of committing to a niche?
    • Lesson 3 | Learn how to communicate effectively
    • Lesson 3 | Activity 7 - The Golden Circle
    • Lesson 3 | Activity 8 - Your Values
    • Lesson 3 | Handout 5 - Online USA Data
    • Lesson 3 | Handout 6 - What are your Values?
    • Lesson 4 | Design your own website
    • Lesson 4 | Activity 9 - Your Video Script
    • Lesson 4 | Activity 10 - A Homepage
    • Lesson 4 | Activity 11 - What is a good title?
    • Lesson 4 | Activity 12 - Your value added
    • Lesson 4 | Activity 13 - Experience File
    • Lesson 4 | Handout 7 - How to write for the web
    • Lesson 4 | Handout 8 - Experience File
    • Lesson 4 | handout 9 - Examples of Content
    • Lesson 4 | Handout 10 - Example of Enquiry Form
    • Lesson 4 | Handout 11 - Essential Internet Jargon
    • Lesson 5 | Make Social Media work for you
    • Lesson 5 | Activity 14 - Facebook Business Page
    • Lesson 5 | Activity 15 - Effective Social Media
    • Lesson 5 | Actibity 16 - Planning Content
    • Lesson 5 | Handout 12 - TripAdvisor "Things to do" category
    • Lesson 5 | Handout 13 - The complete guide to Twitter Marketing
    • Lesson 5 | Handout 14 - Students Job's Specs
    • Lesson 5 | Handout 15 - 9 Tips for small Business
    • Part 2 - OPTIMISE DISTRIBUTION
    • Lesson | Select best channels
    • Lesson | Activity 17 - Tips for LinkedIn
    • Lesson | Handout 16 - Most influential guidebooks
    • Part 3 - OPTIMISE REVENUES
    • Lesson | Costs, break-even point, commission rates, margins and maximising profits
    • Activity 18 | Pricing transparancy
    • Activity 19 | The Piggy Bank Map
    • Activity 20 | Money and You
    • Activity 21 | Money and Values
    • Activity 22 | Your Break-even Point
    • Activity 23 | Cutting costs
    • Handout 17 | Cash-Flow Statement
    • Handout 18 | Personalisation
    • Excel Cost File
    • Fabulous Inspirational Talks FREE PREVIEW
    • StepUp Quiz
    • StepUp Quiz Answers
    • Frank & Fabulous with Carole
  • 06
    STEP 5 - CREATE OPERATIONAL STRUCTURES
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    • Lesson 1 | MEET INTERNATIONAL H&S STANDARDS
    • Activity 1 | My Fears
    • Activity 2 | Bus Safety Check
    • Activity 3 | Safety at Destination
    • Activity 4 | Recognising Risks
    • Activity 5 | Recognising Risks
    • Activity 6 | H&S Blogs & Vlogs
    • Activity 7 | Fake until you ....
    • Lesson 2 | CREATE A FABULOUS TEAM
    • Activity 8 - Hard conversations
    • Activity 9 - The Game of What Ifs
    • Activity 10 - Shame & Blame
    • Activity 11 | My Manifesto
    • Lesson 3 - Deliver excellent customer service
    • Activity 12 | Being the Leader I wish I had...
    • Actovoty 13 | What LEADER am I today?
    • Activity 14 | Your Company Values
    • Activity 15 | My woman cave
    • Activity 16 | Authentic Relating
    • Handout 1 | Hiring on Values first
    • Handout 2 | Handling conflicts with integrity
    • Handout 3 | The rest of Brene Brown's story
    • Handout 4 | Giving feedback with integrity
    • Lesson 4 - Be a transformative Guide
    • Lesson 5 - Negotiate and Sell the ethical way
  • 07
    WHAT NEXT?
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    • Vision readings
    • Choices